| ADVERTISING DOESNT MANIPULATE CONSUMERS |
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| Author(s): ACHENBAU.AA |
| Source: JOURNAL OF ADVERTISING RESEARCH Volume: 12 Issue: 2 Pages: 3-13 Published: 1972 |
| Times Cited: 7 References: 5 |
| Document Type: Article |
| Language: English |
Addresses:
1. J WALTAR THOMPSON CO, NEW YORK, NY USA |
| Publisher: ADVERTISING RES FOUNDATION, 641 LEXINGTON AVE, NEW YORK, NY 10022 |
| Subject Category: Business; Communication |
| IDS Number: M6747 |
| ISSN: 0021-8499 |