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| REVISITING MULTINATIONAL FIRMS TOLERANCE FOR JOINT VENTURES - A TRUST-BASED APPROACH |
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| Author(s): MADHOK A |
| Source: JOURNAL OF INTERNATIONAL BUSINESS STUDIES Volume: 26 Issue: 1 Pages: 117-137 Published: 1995 |
| Times Cited: 104 References: 62 |
| Abstract: In spite of the increasing popularity of international joint ventures, managers express a high level of dissatisfaction with them. This paper argues that overemphasis on the outcome has resulted in a neglect of the social processes underlying the outcome. The paper elaborates upon the rationale for a cooperative approach towards interorganizational collaborative relationships based on trust, and discusses it in the context of joint ventures. This is then applied towards understanding multinational ownership preferences and tolerance for joint ventures. It is argued that trust-centered logic is largely consistent with approaches that emphasize the issue of ownership, and deepens and enriches the insights provided by the latter. A shift in focus from ownership to relational dynamics is encouraged. |
| Document Type: Article |
| Language: English |
| Reprint Address: MADHOK, A (reprint author), UNIV UTAH, DAVID ECCLES SCH BUSINESS, SALT LAKE CITY, UT 84112 USA |
| Publisher: JOURNAL INT BUSINESS STUDIES, UNIV WESTERN ONTARIO, WESTERN BUSINESS SCHOOL, LONDON ON N6A 3K7, CANADA |
| Subject Category: Business; Management |
| IDS Number: QR350 |
| ISSN: 0047-2506 |
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| | | | | | | | | Record from Web of Science® | | | | | | | | | |