| | |  | | | | Record from Web of Science® | |  |  | | |  |
| QUALITATIVE RESEARCH - INTRODUCING FOCUS GROUPS |
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| Author(s): KITZINGER J |
| Source: BRITISH MEDICAL JOURNAL Volume: 311 Issue: 7000 Pages: 299-302 Published: JUL 29 1995 |
| Times Cited: 611 References: 27 |
| Abstract: This paper introduces focus group methodology, gives advice on group composition, running the groups, and analysing the results. Focus groups have advantages for researchers in the field of health and medicine: they do not discriminate against people who cannot read or write and they can encourage participation from people reluctant to be interviewed on their own or who feel they have nothing to say. |
| Document Type: Article |
| Language: English |
| Reprint Address: KITZINGER, J (reprint author), UNIV GLASGOW, DEPT SOCIOL, GLASGOW UNIV MEDIA GRP, GLASGOW G12 8LF, LANARK SCOTLAND |
| Publisher: BRITISH MED JOURNAL PUBL GROUP, BRITISH MED ASSOC HOUSE, TAVISTOCK SQUARE, LONDON, ENGLAND WC1H 9JR |
| Subject Category: Medicine, General & Internal |
| IDS Number: RM719 |
| ISSN: 0959-8138 |
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| |  |  |  |  | | | | Record from Web of Science® | |  |  | | | | | | |